August 9th Refresh: Social Meetup at the Gingerman

!important Change: Socialize at the Gingerman

Hi everyone, we’ve been bumped from our normal meeting spot, and our backup location won’t be able to host us this month, so we’re going to change gears. While we won’t have a good venue for topics, we still want to gather and socialize, so please join us at the Gingerman Tuesday evening to meet up, geek out and enjoy a bit of beer.

We’ll return to topic-focused meetings for the September 13th Refresh.

August 9th, 7 – 10pm at The Gingerman

RSVP on Facebook (it’s not required, you’re always welcome)

June 14th: Don’t Forget to Kick Ass – Sketching & Prototyping for Product Innovation

If you’ve seen Sara’s earlier presentations at Refresh you’re likely as excited as I am that she’ll be up on stage sharing her experience and approach to sketching and prototyping. While the focus may sound design-oriented, Developers, writers, marketing folks and entrepreneurs alike will all benefit from this presentation. This presentation will run longer than our normal topics, so we’ll focus the entire meeting on it and ensure there’s plenty of timed during and after the presentation to explore the possibilities.

Event Details

7:00 – 9:00p.m. Tuesday, June 14th
Buffalo Billiards, 6th and Brazos
RSVP on Facebook (it’s not required, you’re always welcome).

Don’t Forget to Kick Ass – Sketching & Prototyping for Product Innovation

Presented by Sara Summers

Process. Everyone has it, but not everyone has the chance to make award winning, wildly successful products people can’t stop talking about. We drudge through tight deadlines, organizational missteps, endless revisions and bug fix cues, and constant pressure to ‘get it right’.. But how do we know what the right experience is if we’re not sketching, experimenting and testing the possibilities?

Together we’ll learn how to summons the brightest ideas, prototype through problems and examine ways to stitch innovation into the product development process. Then, transfer our insights into powerful, collaborative concepts to share and test with clients, teammates and users alike.

Sara is a User Experience Evangelist for Microsoft who lives for big ideas, changing everything, breaking your toys and capturing new ideas.

Have you checked out the new Refresh Austin Facebook page yet?

May 10th Meeting: Facebook Open Graph & Building a Usability and Analytics Toolkit

Howdy everyone, we have two great topics this month that will get your mind working and provide great ideas that you can put into practice.

Event Details

7:00 – 9:00p.m. Tuesday, May 10th
Buffalo Billiards, 6th and Brazos

Let us know you’re coming! RSVP on Facebook (it’s not required, you’re always welcome). While you’re at it, check out the new Refresh Austin Facebook page!

Building a Usability and Analytics Toolkit

Judd Lyon, Partner/Technical Director at Trifecta Interactive

Most of us probably agree that getting user feedback is important, yet why do many of our projects go without it? Judd will explore combining techniques and online tools that can help you drive improvements to your site/app.

Among the topics covered will be:

  • Web Analytics
  • Online Surveys
  • Remote User Testing
  • A/B Testing
  • Search Engine and Social Media Tracking
  • Reporting Dashboards

Using Facebook Social Plugins and OpenGraph for Fun and Profit

Jon Loyens, Director of Bazaarvoice Labs

Sure it’s easy to add a Like button to your website but what do you do with it once it’s there? How can you use Facebook Login to make registration for your site easier and get more user information all at the same time? What kind of data can you mine out of Facebook OpenGraph? In this presentation, I’ll take everyone a step beyond the basics of Facebook’s social plugins and demonstrate how to use the more advanced features of the Facebook platform and give everyone a glimpse of how much data is really there to be had and used.

April 12th Meeting: Social Business & Cross Platform Mobile Apps

…and we’re back from South-by with two great topics!

Event Details

7:00 – 9:00p.m. Tuesday, April 12th
Buffalo Billiards, 6th and Brazos

RSVP on Facebook (it’s not required, you’re always welcome)

Building cross-platform mobile apps (with your existing chops)

Presented by Rob Jones, 2Sides Design

So your client asks you for a mobile app that needs to run Android and iPhone. While both platforms have their strengths, designing and deploying for both can be a challenge: The development environments are very different, and their interface patterns are different enough to require different interaction design. On a lot of client budgets (and for design shops that have traditional web dev backgrounds), this can be troublesome.

To solve this problem, mobile frameworks based on traditional web technologies such as HTML/Javascript have emerged. We’ll take a brief tour of Sencha Touch and jQuery mobile, two frameworks that allow you to build cross-platform apps. (As an added bonus, we’ll look at how designers can theme Sencha Touch using LESS/CSS).

We’ll also take a brief look at how you can use Phonegap to get your apps ready for the various app stores.

What is the buzz about Social Business? Is it the same as social media and is it here to stay?

Presented by Elizabeth Quintanilla, EQ Consultants Group, LLC

Be entertained as Elizabeth Quintanilla shares her unique approach to tech, business and social media. Learn her distinct point of view of “Social Business” and learn about a valuable concept that should be in every tech, entrepreneurs, biz leaders, analysts, and marketers toolkit. Learn why all of us now wear multiple hats such as customer support, PR, marketing, and more in this current environment of Social Media. Remember Social Business helps you get smarter not harder while (if well implemented) more effective.

November Meeting: Open Government and Evil Marketing Tricks

The crisp air and the little packs of costumed kids running around means we’re heading into the home stretch for the year. November will be our last topic-based meeting for 2010, and we have two very interesting subjects that I think you’ll want to join us for.

Important Note: We’re meeting at Spider House this month! We will not meet at Buffalo Billiards this month due to a conflict, but we’re actively working on a spot for the meeting and will post it as soon as it’s set.

Event Details

7:00 – 9:00, Tuesday, November 9th
Location: Spider House

RSVP on Facebook (it’s not required, you’re always welcome)

Free Ice Cream and Four Other Truly Evil Marketing Trickss

Presented by Russ Somers

There’s everyday evil…and then there’s the heinous evil known as Marketing. Online and offline marketers scheme to manipulate your thoughts and behavior in ways you scarcely comprehend. But you’re too smart for that, right? Maybe not. This talk will tour the twisted mind of a Sith-lord marketer and ask how those powers might be used for good instead of evil.

Open Government: An Overviews

Presented by Andrew Dupont

We know that the Internet can be used to donate to political candidates. Or make fun of them. But, with a little help from citizens, it can also make government work better. First, we’ll look at a handful of sites that aggregate government data and present it in useful ways. Then we’ll explore the process of distilling government data dumps and APIs to build our own sites.

October: How to use JavaScript Templates

Event Details

7:00 – 9:00p.m. Tuesday, October 12th
Buffalo Billiards, 6th and Brazos

RSVP on Facebook (it’s not required, you’re always welcome)

How to use JavaScript Templates

Presented by Garann Means

If you work with JavaScript and aren’t already using templates, you should start! The syntax is simple and the organization and maintainability advantages are huge. If your application uses XHRs to update the page, if you write plugins, or if you’re trying to minimize the markup in your app that’s generated on both the client and server, templates can help there, too. This talk will cover the basic syntax of one engine, jQuery templates, and give some examples of templates in use.

Refresh July: Tool Roundup

Event Details

7:00 – 9:00p.m. Tuesday, July 13th
Buffalo Billiards, 6th and Brazos

RSVP on Facebook

It’s time once again for one of our most popular topics – the Refresh Tool Roundup. Unlike most meetings, we divide this one into 5 minute segments to give you the chance to brag on your favorite tools, share a tip or reveal that secret weapon that takes a project from good to great. Anyone who is interested will have five minutes to show off an app, service, tool, plugin or method that they think others would find useful. The tools can be for developing, designing, writing, running a small business or maintaining your sanity.

Update: Here Are the Tools

In no particular order…

Some Quick Guidelines

  • No self promotion
  • No demos that requires a ton of bandwidth (video conferencing etc.) as we have a small pipe to work with at BB. If you just want to talk about a tool that uses a lot of bandwidth, that's cool.
  • Be prepared - bring a laptop if what you're going to show off is an actual app, otherwise, make sure to have the URL with you at the meeting

We have 15 slots available, so if you're interested in presenting, contact Alex and he'll put you on the agenda.

February Meeting: How to Get Funded or Acquired & Scalable CSS Solutions

NOTE: The Scalable CSS Solutions panel has been postponed, which gives us more time to dive deep into the funding/acquisition panel.

In our second meeting of the year we are diving into the business side with a panel discussing how you can get funding for your project or be acquired and then we’ll shift over to a presentation on Object-Oriented CSS and CSS frameworks. Both presentations are lined up to be informative and fun. Hope you can join us!

Event Details

7:00 – 9:00p.m. Tuesday, February 9th
Buffalo Billiards, 6th and Brazos

RSVP on Facebook

How to Get Funded or Get Acquired

A Panel with:

If you build apps, you should hopefully expect to get paid for them. If you’d rather focus on building than selling, this panel will help you learn the ins and outs of either getting funded or getting acquired by someone who can worry about the money part. Get perspectives from those who have found funding, funded, or acquired startups to help you wrap your brain around how to make your hard work pay off.

Scalable CSS Solutions

Presented by Ryan Joy

Are you finding it difficult to scale your CSS as you add features to your web application? Do you want to empower more people to be able to construct web pages on your growing content team? I’m going to walk through a way of breaking down the problems most websites and web application run into when needing to scale production, as well as various solutions to add much needed modularization and predictability to your markup and CSS. We’ll take a look at SASS and some of its implementations, OOCSS, rolling your own pre-processing, and other concepts to balance semantics with extensibility.

RSVP on Facebook

January Meeting: Hybrid iPhone/Web/REST Apps & Refresh in 2010

I’ll skip the top ten lists and rehashing last year – it’s time to look forward and I’m psyched about what January and the rest of 2010 has in store for Refresh. So let’s hit it.

Event Details

7:00 – 9:00p.m. Tuesday, January 12th
Buffalo Billiards, 6th and Brazos
Texas Coworking 200 E. 6th Street (3rd Floor of the Hannig Row Building)

IMPORTANT UPDATE The location has changed to Texas Coworking, which is across the street from Buffalo Billiards and directly above B.D. Riley’s Pub.

RSVP on Facebook

weLost™: A Case Study/Discussion of a Hybrid iPhone/Web/REST App

Presented by Andrew W. Donoho

Our team released weLost™, our iPhone app, and its accompanying social weight loss network to the iTunes App Store in late December 2009. This hybrid app is both a native code and web application. I’ll be describing the high level choices we made in creating the app and social network.

What’s in Store for Refresh Austin in 2010

Presented by Alex Jones

We’re a dynamic group that has built a solid foundation that allows us to help each other improve on many levels, which is the only way we can truly judge our success. While our membership has grown significantly and attendance has steadily increased over the last few years, we’re not going to rest. Just like you, Refresh Austin is constantly improving and 2010 is shaping up to be a pivotal year. I’ll review the plans that we have for the next year and we’ll open up the majority of the time for discussion for what you would like to see out of the group.

RSVP on Facebook

November Meeting: Building Add-ons for Firefox and Fennec

Event Details

7:00 – 9:00p.m. Tuesday, November 10th
Buffalo Billiards, 6th and Brazos

RSVP on Facebook

Building Add-ons for Firefox and Fennec

Presented by Mark Phillip

We all use add-ons, but how is it to actually build one? A heck of a lot easier than you think. With an install base 10 times the size of the iPhone, a codebase that’s child’s play to any web developer, and a barrier-less approval process, it’s a puzzlingly underutilized app platform.

We’ll walk through how to build add-ons for Firefox, as well as for Fennec, Mozilla’s upcoming mobile browser, and there’ll be sample code at the end to help you get started.

RSVP on Facebook

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