May 10th Meeting: Facebook Open Graph & Building a Usability and Analytics Toolkit

Howdy everyone, we have two great topics this month that will get your mind working and provide great ideas that you can put into practice.

Event Details

7:00 – 9:00p.m. Tuesday, May 10th
Buffalo Billiards, 6th and Brazos

Let us know you’re coming! RSVP on Facebook (it’s not required, you’re always welcome). While you’re at it, check out the new Refresh Austin Facebook page!

Building a Usability and Analytics Toolkit

Judd Lyon, Partner/Technical Director at Trifecta Interactive

Most of us probably agree that getting user feedback is important, yet why do many of our projects go without it? Judd will explore combining techniques and online tools that can help you drive improvements to your site/app.

Among the topics covered will be:

  • Web Analytics
  • Online Surveys
  • Remote User Testing
  • A/B Testing
  • Search Engine and Social Media Tracking
  • Reporting Dashboards

Using Facebook Social Plugins and OpenGraph for Fun and Profit

Jon Loyens, Director of Bazaarvoice Labs

Sure it’s easy to add a Like button to your website but what do you do with it once it’s there? How can you use Facebook Login to make registration for your site easier and get more user information all at the same time? What kind of data can you mine out of Facebook OpenGraph? In this presentation, I’ll take everyone a step beyond the basics of Facebook’s social plugins and demonstrate how to use the more advanced features of the Facebook platform and give everyone a glimpse of how much data is really there to be had and used.

May Meeting: Legal Issues for Startups and Drawing the Line Between Free & Paid

Event Details

7:00 – 9:00p.m. Tuesday, May 11th
Buffalo Billiards, 6th and Brazos

RSVP on Facebook

No You May Not Pick My Brain: Drawing the Line Between Free and Paid

Presented by Sheila Scarborough

Sheila, (one of our most popular presenters) returns to help you navigate requests for free consultations from friends, associates and strangers.

Legal Issues for Early Stage Startups

Presented by Brian Spross

Legal Issues for Early Stage Startups provides highlights of some of the major stumbling blocks and issues for early stage startups. Issues include when to incorporate and types of entities, types of intellectual property protection, and use of third party consultants.

RSVP on Facebook

April Meeting: Old-School Business with New-School Tools & Webkit’s Transition

Event Details

7:00 – 9:00p.m. Tuesday, April 13th
Buffalo Billiards, 6th and Brazos

RSVP on Facebook

Old-School Business with New-School Tools

Presented by Tim Walker

All the technology in the world doesn’t change human needs. In this talk, business analyst & social-media pro Tim Walker will combine a little history, a little management theory, and a lot of common-sense business experience to help you rethink how to deliver maximum value to your users.

Webkit Transition: The Good, The Bad, and The Awesome

Presented by Dave Rupert

CSS3 is upon us. Modern browsers are advancing and gaining the ability to replicate with a few lines of CSS what used to be only possible in Flash and Javascript. We’ll take a look at Webkit’s brand new CSS Transition property and learn how to use it and, more importantly, how to use it wisely.

RSVP on Facebook

March Events

Update

We’re moving across the street to Texas Coworking as Buffalo Billiards has another event scheduled on Tuesday.

If you’re interested in presenting, you need to e-mail me by noon on Tuesday so I know how many people will want to speak. After the meeting, we’ll head downstairs to B.D. Riley’s pub for networking.


Given the proximity of this meeting to SXSW, we’re going to try something different. Anyone who has a panel at SXSW 2010 will be welcome to present a shortened version of their presentation. This allows the presenters a chance to run through their work in front of an audience and gain feedback as well as ensure that people who can’t make it to SXSW can learn from their. Even if you are going to SXSW this year, I highly recommend you join. Odds are good that you’ll be double-booked for many time slots, so why not get a taste for the panels that are of interest prior to the big event?

This is also a great time to meet other Austin Refreshers before the big event.

RSVP on Facebook

Bonus! Don’t forget about the Refresh Lunch the Friday of SXSWi.

Refresh Lunch on Facebook

Contact Alex if you would like to do a short version of your SXSW panel at the March meeting.

January Meeting: Hybrid iPhone/Web/REST Apps & Refresh in 2010

I’ll skip the top ten lists and rehashing last year – it’s time to look forward and I’m psyched about what January and the rest of 2010 has in store for Refresh. So let’s hit it.

Event Details

7:00 – 9:00p.m. Tuesday, January 12th
Buffalo Billiards, 6th and Brazos
Texas Coworking 200 E. 6th Street (3rd Floor of the Hannig Row Building)

IMPORTANT UPDATE The location has changed to Texas Coworking, which is across the street from Buffalo Billiards and directly above B.D. Riley’s Pub.

RSVP on Facebook

weLostâ„¢: A Case Study/Discussion of a Hybrid iPhone/Web/REST App

Presented by Andrew W. Donoho

Our team released weLostâ„¢, our iPhone app, and its accompanying social weight loss network to the iTunes App Store in late December 2009. This hybrid app is both a native code and web application. I’ll be describing the high level choices we made in creating the app and social network.

What’s in Store for Refresh Austin in 2010

Presented by Alex Jones

We’re a dynamic group that has built a solid foundation that allows us to help each other improve on many levels, which is the only way we can truly judge our success. While our membership has grown significantly and attendance has steadily increased over the last few years, we’re not going to rest. Just like you, Refresh Austin is constantly improving and 2010 is shaping up to be a pivotal year. I’ll review the plans that we have for the next year and we’ll open up the majority of the time for discussion for what you would like to see out of the group.

RSVP on Facebook

November Meeting: Building Add-ons for Firefox and Fennec

Event Details

7:00 – 9:00p.m. Tuesday, November 10th
Buffalo Billiards, 6th and Brazos

RSVP on Facebook

Building Add-ons for Firefox and Fennec

Presented by Mark Phillip

We all use add-ons, but how is it to actually build one? A heck of a lot easier than you think. With an install base 10 times the size of the iPhone, a codebase that’s child’s play to any web developer, and a barrier-less approval process, it’s a puzzlingly underutilized app platform.

We’ll walk through how to build add-ons for Firefox, as well as for Fennec, Mozilla’s upcoming mobile browser, and there’ll be sample code at the end to help you get started.

RSVP on Facebook

August Meeting: Introduction to Drupal & Documentation as Conversation

Event Details

7:00 – 9:00p.m. August 11th
Buffalo Billiards, 6th and Brazos

Drupal – An Introduction

Presenter: Lauren Roth

The days are long gone when the height of sophistication in web development and design was applying a style sheet to your static HTML. You could instead hand code a custom web application to serve your content, but not have an easy way for your client to log in and change content themselves. Along came blogs and with blogs, and more sophisticated client-side scripting, dynamically loaded content. A powerfully flexible way to organize large amounts of content is to use a Content Management System like Drupal.

So, what is Drupal? You may have heard of it. You may have tried WordPress and considered it a lightweight CMS. You may have also tried Joomla! Drupal is a content management system, written in PHP, which can be used to build websites as simple as blogs or as complex as full-scale community sites. You can use its abundance of community contributed modules toward building a web publishing platform, a social application, or a even a magazine like The Economist, which is currently being converted to Drupal.

Documentation as Conversation

Presenter: Anne Gentle

Even if your documentation system does not converse with your users, your documentation can help customers talk to each other and make the connections that help them do their jobs well or learn something new as if they were in a classroom with a community for classmates. This talk describes how you can think about documentation and user assistance in a conversational way, with the help of social media technology. I’ll discuss the topics in my new book, Conversation and Community: The Social Web for Documentation. I’ll describe the use of in-person Book Sprints that combine wikis and community events to gather together writers to accomplish documentation goals.

RSVP on Facebook

July Meeting: An Overview of Usability + Two Short Demos

Event Details

7:00 – 9:00p.m. July 14th
Buffalo Billiards, 6th and Brazos

An Overview of Usability

The newly restarted Austin chapter of the Usability Professionals Association will present on Usability and how it fits into business and development processes. There will be a brief overview of usability followed by an open discussion where we will take audience questions, share strategies, and learn from each other.

Demo Slots

We’re going to try a small experiment during this meeting – giving two members a chance to demo their product and gather feedback from other members. Each demo will last up to 5 minutes and will be followed by 10 minutes for questions and suggestions. The key here is that you’ll have a chance to gather the thoughts and ideas of your colleagues, this isn’t a pitch session.

Interested in presenting? E-mail me off list with the name of the product and the type of feedback you are seeking and we’ll set things up. If you can’t demo during this meeting, don’t worry, if we get a lot of responses we’ll use this format for a longer meeting.

Books

We will also have a couple of books to give away courtesy of O’Reilly and Peachpit.

RSVP on Facebook

November Meeting

November 11th, 7:00 p.m.
Buffalo Billiards, 6th and Brazos

IE 8 in Depth

Christian Thilmany from Microsoft will discuss the release of IE 8 and what it means to us as Web professionals. In addition to the new browser, Christian is happy to cover other topics in which you may be interested, such as Silverlight or Microsoft’s cloud computing efforts.

Christian is ready for a wide array of questions and is knowledgeable about a range of issues. He’s also realistic about the frustrations that many of us have experienced with previous versions of Internet Explorer and should be able to answer more in-depth issues around the new browser. Plus he’s local and has recently joined Refresh.

If you have questions or particular areas that you would like to cover, please send them to Alex so we can compile them and Christian can research any answers that he may not know off the top of his head.

View the event on Upcoming.org.

After the meeting, head to the bar downstairs for their Tuesday specials: half-price appetizers, and dollar-off select drafts, well drinks, and house wines.

October Meeting

October 14th, 7:00 p.m.
Buffalo Billiards, 6th and Brazos

We’re really excited about the October meeting! Alex has lined up some fantastic presenters who will speak on the following topics:

Who are these people?! Bridging the gap between developers and communicators
Jenn and Hayes Davis

It often seems like developers and communicators (like designers, writers and marketers) are speaking two very different languages. It can be difficult to effectively communicate ideas and requirements across the gap between these two groups. This session aims to create some mutual understanding to help improve communication and narrow that gap. We want to facilitate a conversation that gets both sides talking about what they want to know about the other side, as well as what they’d like the other side to know about them.

Some of the questions we will address include:

  • Why do developers do things the way they do?
  • Why do designers, writers and other communicators think the way they do?
  • How can developers and designers communicate more effectively with each other?
  • Is there any common ground?
  • How can we better communicate technical topics to a nontechnical audience?

How to write JavaScript without losing your mind
Andrew Dupont

Andrew will talk about the tools he uses to debug JavaScript, including an in-depth look at Firebug and a discussion about how to diagnose and circumvent common frustrations and browser bugs.

Update: Andrew will also give out three copies of his book Practical Prototype and script.aculo.us.

View the event on Upcoming.org

After the meeting, head to the bar downstairs for their Tuesday specials: half-price appetizers, and dollar-off select drafts, well drinks, and house wines.

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